What To Do When Fireworks Stress Pets

image of dog barking at fireworks

Fireworks Season is Near

While many people take delight in the lights, fizzles and booms of fireworks, many pet owners dread them. Loud noises can create stressful situations for dogs, causing them to panic: running in circles, scratching, chewing, incessant barking, hiding or shaking. Whether the beloved pooch’s reaction is heartbreaking, annoying or causes damage, without help it is a ruthless challenge to get under control.

Fortunately, John A. Van Den Bosch Co. has you covered! There are a number of products that can help sooth dogs’ anxiety during fireworks. With the Fourth of July just around the corner, now is the time to stock your shelves with calming aids for dogs.

SENTRY Calming products use pheromones to help pets overcome stressful situations. SENTRY’s Calming Diffuser is perfect for keeping your dog calm in a specific area. The pheromone in the diffuser mimics that produced by mother dogs to calm their young to reduce stress-related behaviors. This diffuser releases pheromones for 30 days and can be used without any long-term side effects. Pheromones released cover an area up to 215 square feet. SENTRY Calming pheromones are also available in a spray bottle. Pairing the SENTRY calming diffuser or spray with a Calming collar is even better. When your pet wanders away from the treated area, the collar goes along too!

Start using SENTRY Calming products a week in advance to experience the best results.


SENTRY Calming products are available for both dogs and cats from John A. Van Den Bosch Co.

For Dogs:

For Cats:


NaturVet® Quiet Moments Calming Aid is a nutritional supplement that supports the nervous system. Give your dog the recommended daily amount 30 minutes before the stressful fireworks event starts, so that you can enjoy the show – and your pet! The unique blend of ingredients in Quiet Moments® reduces stress and tension, while promoting rest and relaxation.

There are two formulas of NaturVet Quiet Moments Calming Aid. Both are available in either a tablet or soft chew.

  • Quiet Moments® Calming Aid Tablets are for use in dogs over the age of 12 weeks.
  • Senior Quiet Moments® is formulated for senior dogs, but may be used by any dogs over 1 year old.


NaturVet’s unique blend of thiamine and L-tryptophan help reduce stress and tension. Ginger supports sensitive stomachs which is especially important when traveling, while melatonin helps to promote rest and relaxation.

Give the recommended amount once daily 30 minutes prior to stressful situation. Do not exceed double the daily amount in a 12-hour period.

Active Ingredients

·       Thiamine Mononitrate, Chamomile, Passion Flower, Ginger, L-Tryptophan, Melatonin

NatureVet® Quiet Moments® products are available from John A. Van Den Bosch Co.

POP Displays:

 For Dogs:

For Cats:


Hemp Well Calm Pet

Recommended for dogs exhibiting nervousness, hyperactivity, or responding to environmentally-induced stress.

Helps keep your pet calm and relaxed.

CALM PET SUPPORTS: 

  • TEMPERAMENT
  • ATTENTIVENESS
  • TRAINABILITY
  • RELAXATION

DURING: 

  • FIREWORKS
  • TRAVEL
  • GROOMING
  • STRESS

A proprietary blend of Chamomile, Thiamine, Lemon Balm, GABA, Hemp, Melatonin


TIP FOR RETAILERS! Independence Day is one month away. Within the next two weeks, set up an endcap that groups various calming products together. Put up a simple, yet suggestive, sign to reinforce the need for the product. Use ours or create your own!

[Free Sign Download] Keep your pet happy during fireworks!


John A. Van Den Bosch Co. is an authorized distributor of NaturVet and Sentry. If you would like more information about calming products, contact your VDB representative.